Green labels and claims

Green labels and claims about greener products can help consumers spot products which are less harmful to the environment. However, it’s not always obvious what green labels and claims mean. This page explains the meaning of some of the logos and labels commonly found on products available in Northern Ireland.

Labelling schemes

All the labels shown here have an environmental or sustainability focus. This could be the protection of natural resources or habitats, or the minimisation of energy consumption in manufacture or use. While some labels focus mainly on agricultural or ethical aspects. There are many schemes in operation, nidirect explains the main ones, both on this page and throughout this section.

Green claims

Apart from organised labelling schemes, manufacturers and retailers can make their own green claims. Some of these give useful information on how the product is made, or the best way to use or dispose of it.

But sometimes claims are vague or don’t give a proper explanation. For example, phrases like “environmentally friendly” and “kind to nature” are meaningless. Symbols of globes, trees and flowers also mean nothing unless they come with a clear explanation of what is being done to help the environment.

The government has published guidance to help businesses improve the standard of environmental claims.

Or you can get a pocket-sized printed version from this address (you need to quote PB11502):

Defra publications
Admail 6000
London
SW1A 2XX.
Phone 0845 9556 000.
Email: defra@cambertown.com